Live Earth is a huge event that is taking place in Hamburg Germany. Shakira will be taking part along with an impressive list of other international artists that include ENRIQUE IGLESIAS, JAN DELAY, JULI, KATIE MELUA, LOTTO KING KARL, MANÁ, MANDO DIAO, MARIA MENA, MIA, MICHAEL MITTERMEIER, REAMONN, ROGER CICERO, SAMY DELUXE, SASHA and many more.
Featuring artists that have poular followings in different regions of the World is a good strategy to guarantee a huge television audience. I was surprised to find out that Enrique Iglesias has sold more than twice as many albums as Shakira. His popularity in the USA has been sporadic, but he is practically a God in Europe and Latin America.
Here is a press release about Live Earth
Live Earth is a monumental music event that will bring together more than 2 billion people on July 7, 2007 to combat the climate crisis. Live Earth will stage concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg and Hamburg, and will feature more than 150 of the world’s best music acts – a mix of both legendary music acts like The Police, Genesis, Bon Jovi and Madonna with the latest headliners like Kanye West, Kelly Clarkson, Black Eyed Peas and Jack Johnson.
Live Earth’s 24 hours of music across 7 continents will deliver a worldwide call to action and the solutions necessary to answer that call. Live Earth marks the beginning of a multi-year campaign to drive individuals, corporations and governments to take action to solve the climate crisis. Live Earth is partnering with the Alliance for Climate Protection, The Climate Group, Stop Climate Chaos and other international organizations in this ongoing effort. Live Earth was founded by Kevin Wall, CEO of Control Room, the company producing the concerts globally. Former Vice President of the United States Al Gore is the Chair of the Alliance for Climate Protection and a Partner of Live Earth.
Exclusive online media partner MSN is helping Live Earth reach people in every corner of the globe. Live Earth Hamburg will be streamed live at http://liveearth.de.msn.com. MSN’s 39 localized web portals worldwide attract 465 million monthly users.
smart is the world’s only automaker serving as an Official Partner. Unlike any other vehicle, the new smart fortwo combines a modern, individual lifestyle with environmental protection by setting the standard in urban mobility and offering the lowest CO2 emission of any vehicle on the market. smart responds to environmental demands with innovative, technologically sound solutions and as a result produces positive and credible answers to the question of ecological driving.
Philips, as the world’s leading lighting supplier, joins Live Earth as an Official Partner. Philips was the first to introduce the energy saving light bulb in 1980 and has put environmental product improvement at the heart of its business with its EcoDesign program since 1994, increasing its green product range year by year.
Live Earth is partnering with companies on a local level who share the commitment to helping people live a more energy efficient lifestyle. PepsiCo, an Official Partner of Live Earth, is committed to making a difference with eco-friendlier packaging, energy and water conservation and waste reduction. It’s all part of PepsiCo’s commitment to Performance with Purpose — to do better by doing better. Esurance, the direct-to-consumer personal auto insurance company, joins Live Earth as an Official Sponsor and is the latest extension of Esurance’s efforts to conserve energy and preserve the planet’s precious resources. For more than seven years, Esurance policyholders have helped save thousands of trees by buying their auto insurance online and using electronic documents.
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